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Business customers only · Prices after approval Mon–Fri 10 am–4 pm · +49 7231 4877599 · WhatsApp

Earn money with permanent jewelry. We get you ready.

A delicate chain, one quick weld, and your client wears her jewelry every single day from now on. We show you how to turn that into your business: with the right device, chains from our wholesale range and a training course with us in Pforzheim, Germany.

5.0 on Google · More than 500 registered studios, salons and creators from all over Europe

Delicate gold bracelet as permanent jewelry on the wrist
The handpiece places the weld on the bracelet
One weldand the chain is closed, no clasp needed
approx. €3,500average start, net for device, material and training
approx. 114bracelets and your start-up costs are covered (at a €45 selling price incl. VAT, approx. €7 purchase cost)
€80per day for a rental device: test first, then decide
24 hApproval after registration (Mon–Fri)
EU-wideDirect shipping · net with VAT ID

What is permanent jewelry?

Permanent jewelry (German: Permanentschmuck) is a bracelet, anklet or necklace without a clasp. The chain is fitted directly on the body and closed with a single weld.

You don’t sell a chain. You sell a moment.

Best friends, mother and daughter, couples: they come to you together, choose their chain and from that day on wear the same memory on their wrist. Every day, without ever taking it off.

That is exactly why permanent jewelry has such a high margin. Its value lies not only in the material but also in what the bracelet stands for. Once you take this to heart, you are well on your way to a successful permanent jewelry business.

Gold bracelet on the wrist in front of the showroom banner Several permanent jewelry bracelets combined

When does your start pay off?

Set the price you want to charge per bracelet. We show you when your investment is covered.

€30€90

Example calculation based on an average start of approx. €3,500 net, approx. €7 purchase cost per bracelet, a selling price incl. 19% VAT and 4 bracelets on 5 days per week. Excluding rent, argon and working time.

114bracelets
6weeks

… and your money is back.

Everything for your start, from one source.

No hunting around five different suppliers. With us you get device, material and know-how, and everything fits together.

We deliver across Europe. Straight from Pforzheim, no middlemen. With a valid VAT ID, you buy net as a business customer in the EU. Delivery usually takes 2–5 working days.

Which device suits you?

Three devices, three ways of working. All with a 1-year warranty. If you’re unsure, we’ll advise you personally.

Sunstone Zapp Plus 2 with accessories

Zapp Plus® 2

For on the go: light, easy to use, ideal for events and pop-ups.

Energy
1–30 J
Controls
Rotary dial
Weight
approx. 0.86 kg
Warranty
1 year
View Zapp Plus® 2
Only from us worldwide PJ Pro with accessories

PJ Pro

For the finest chains: energy in half-joule steps, when 3 J is too little and 4 J too much.

Energy
1–15 J in 0.5 J steps
Controls
Touchscreen
Extra
Weld counter
Warranty
1 year
View PJ Pro
Sunstone Orion mPulse with accessories

Orion mPulse

For beginners and pros alike: wide energy range, fine steps, touch display.

Energy
1–30 J
Controls
Touchscreen
Technology
Tru-Fire™
Warranty
1 year
View Orion mPulse

Still unsure? Test a device at your own pace first: rental device for €80 per day (net, with deposit).

Request a rental device

A device alone doesn’t make a business.

In our Academy you learn not only how to weld but also what really matters in everyday studio work.

  • Technique, safety and your first welds
  • Pricing, approaching clients and choosing materials
  • In person with us in Pforzheim, with certificate
Next group training: 12 December 2026 · Pforzheim · €499 plus VAT
Book your Academy place
Graduates with their certificates

How to get started with us.

We support you from the very beginning, not just with your purchase but until your offer makes money.

Register

Create an account and send your business license to registration@permanentschmuck-zentrum.de. Approval usually within 24 hours (Mon–Fri).

See prices

Once approved, you see all B2B prices, devices and the full range.

Get advice

Together we find out which device and which chains really suit you.

Start & grow

Training, first material, ongoing support. We stay by your side.

What others say about us.

5.0 on Google · All reviews on Google

“Great service!!! Very friendly and professional staff. Thank you for everything!!!”
ZZeit&Gold GmbHWatches and jewelry · Google
“Great advice, top quality and very fast shipping!”
PPatrick FrölichGoogle
“Really friendly customer service. Very competent and always kind. I’m very happy. I can highly recommend them.”
DDennay SiebenGoogle

Frequently asked questions, answered honestly.

What beginners want to know before starting with permanent jewelry.

See all questions
How much do I need to invest to get started?

On average, our customers start with approx. €3,500 net, depending on the device chosen and the amount of chain. We deliberately did not calculate the budget option but a setup we recommend. If you want to save, you can also put together a cheaper starter kit. The best way to find out your personal price is to register and build your own shopping cart.

Is it difficult to apply permanent jewelry?

No. With the PJ Pro a short learning phase is all you need: the energy can be set precisely to your chain in half-joule steps. In the Academy you practice this under guidance.

What do I need to get started?

We recommend: a precision welder, starter set, arm rest, electrode sharpener, chains by the meter, argon gas with pressure regulator and a training course.

Can I test a device first?

Yes. Our rental device costs €80 per day (net, with deposit). That way you can try it out at your own pace before you invest.

I’m a private individual – can I buy from you?

No, we sell exclusively to businesses. Private individuals can, however, have their permanent jewelry applied in our showroom in Pforzheim.

Two companies. One family.

We are a family business from Pforzheim, Germany’s Gold City. At Permanentschmuck-Zentrum everything revolves around chains, training and your business. At VELMATEC it’s all about the technology behind it. Together you get trade and machine engineering from one source.

No chatbot, no call center. You talk directly to Nadine or Patrick.
More about us
Nadine Velandia
Nadine VelandiaPermanentschmuck-Zentrum

Runs wholesale, advice and the personal customer experience in the showroom.

Patrick Velandia
Patrick VelandiaVELMATEC

Runs VELMATEC and leads the training in our Academy.

Meet us in person.

24.–25.Oct 2026

Trade fair: BEAUTY FORUM Festival Munich

Messe München · Hall C4 · Booth D50, together with SSP Pemakür. Test our welders live and ask all your questions right at the booth.

Nadine Velandia at the Permanentschmuck-Zentrum trade fair booth To the fair
12.Dec 2026

Next group training in Pforzheim

Academy at the Permanentschmuck-Zentrum · €499 plus VAT · with certificate.

Book a place
Showroom and Academy of the Permanentschmuck-Zentrum in Pforzheim

Visit us in Pforzheim.

In the Gold City we take our time to show you devices and chains and answer all your questions. Visits by appointment.

Permanentschmuck-Zentrum
Huchenfelder Hauptstr. 163
75181 Pforzheim-Huchenfeld, Germany
+49 7231 4877599 · Mon–Fri 10 am–4 pm
Are you a private customer?

Have your bracelet, anklet or necklace applied right here in our showroom, on site and by appointment only.

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Sunstone Orion mPulse with accessories

And if your device ever needs servicing?

Sunstone is a US manufacturer. So that your device doesn’t have to cross the Atlantic for an inspection or repair, there is an official service center in Europe: VELMATEC, our sister company. Patrick Velandia runs it, and the connection with Sunstone goes back to 2009.

  • Inspection and maintenance of your Sunstone device
  • Repairs in Europe instead of shipping to the USA
  • Contacts you already know

Ready for your first weld?

Register, see all prices and get personal advice.